WE TAKE THE GUESS WORK AND FRUSTRATION OUT OF FACEBOOK ADVERTISING CAMPAIGNS FOR LOCAL BRICK-AND-MORTAR BUSINESSES.
Lead Generation Campaigns are Optimize Web Media's bread and butter. We will help you build brand awareness and attract new qualified leads through Facebook Ads, Sales Funnels, and Email Automation.
We handle every aspect of the campaign, using a specific process involving ad design/copy, hyper-targeting, retargeting, and A/B testing, so you never have to touch the ad manager.
Get in touch to learn how you can significantly increase ROI from your paid marketing campaigns while staying true to your brand.
HOW THE PROCESS WORKS USING FACEBOOK ADS
Billions of People on FB, Most used Social Platform
Target Audiences / customer Avatar
Unique Offer or Message to Specific Audience on FB
Sales Funnel To Final Sale, Upsells, Build Value Ladder
WHO ARE OUR SERVICES IDEAL FOR?
We prefer to work with a very specific type of client. if this sounds like you, we should work together...
Local Brick & Mortar Businesses
We specialize in working with businesses who have at least one physical location
Already Investing In Ads
We prefer to work with clients who are already investing in their business with paid advertising
Do you want more sales leads? Do you want more people at your events? The clearer your goals are, the better we can help
HOW DOES IT WORK?
We handle all of the details so you can focus on your business and new customers.
Complete Set Up
- We set up all the ad accounts so you can get your first campaign out to the world fast
- Install the FB Pixel on your site to track website visitors and measure campaign success
- Advertise to the people you already know (create custom audiences)
- Create "lookalike" audiences to find more similar prospects
- Target audience research and data
- Our battle-tested advertising strategies (specifically for local businesses) will keep your leads and customer acquisition costs low.
- Step 1: Send targeted traffic via Facebook and to a landing page
- Step 2: Make an enticing offer on that page to convert visitors into sales-ready leads for your business
- Don't let the people who have already shown interest in your brand slip away. We can "retarget" people who visit your website, watch your videos, engage with your page and more so that we can show them relevant ads and create customers.
- Our skilled team provides end-to-end design and writing services for all of your campaigns
- Graphic design
- Ensure were staying true to your tone/brand
ROI & Ad Optimization
- Twice a week we measure which ads are performing better and allocate a budget accordingly to minimize costs
- We measure your return on investment by matching your customer list against leads generated and people who engaged with your ads as well as call-tracking software.
- Unlimited email and phone consulting for peace of mind. Just get in touch anytime you want to talk strategy, get marketing advice, or to talk shop.